THE WHAT? Unilever and Accenture have announced a partnership as part of a strategic initiative to leverage the Dove manufacturer’s AI research and implementation of technologies that enhance productivity and drive efficiencies.

THE DETAILS The work will take place at Unilever’s recently opened global AI lab, with the two companies exploring new applications to scale generative AI.

THE WHY? Steve McCrystal, Chief Enterprise and Technology Officer, Unilever, comments, “We are excited about building on our long-standing partnership with Accenture to step up our innovation agenda and drive value for our consumers, retailers, and distributors. Horizon3 Labs is a unique platform for collaboration and co-creation, and we look forward to working with Accenture and other partners to take our investment in AI to a new level.”