THE WHAT? Procter & Gamble is expanding its logistics heft in Europe with the opening of a supply chain and logistics hub in Greece serving the European market, according to a report published by Hellenic News.

THE DETAILS The hub will support the 40 distribution centers the company operates across the region, housing staff working across inventories, quality processes and service level analytics.

THE WHY? Greece was chosen for its strategic location and the hub will enable P&G to develop innovation and export knowledge, creating economies of scale via the seamless coordination and operation of the supply chain.