THE WHAT? Holland & Barrett has announced the acquisition of blow LTD. Terms of the deal were not disclosed but the UK’s leading at-home beauty services business will become a subsidiary business of the health and wellness retailer and all blow employees will move to the new ownership structure.

THE DETAILS “The whole blow LTD team are excited to become a part of a global vision to make health and wellness a way of life for everyone – and bring natural, sustainable beauty and wellness products, services and advice to millions of consumers across the UK and beyond,” Thomas Nutt, CEO, blow LTD commented. “The combined entity will accelerate blow LTD’s vision of expert service to your door with Holland & Barrett’s leading expertise in ethical, planet-friendly health, beauty, and wellness. We all very much look forward to the next chapter in the blow LTD story.”

THE WHY? Tamara Rajah, Chief Business & Science Officer, Holland & Barrett said, “We have an exciting transformation strategy, with the vision of helping 100m customers globally achieve their health and wellness goals. This vision sees H&B moving beyond offering wellness products and advice, and expanding our reach to offer personalised services, diagnostics, and wellness solutions across our digital and retail channels. We’re excited to work with blow LTD to bring their customers new natural beauty and wellness options on demand, in their own homes, and offer our customers new services and experiences in our larger stores.”