THE WHAT? Neutrogena Brand Ambassadors, Chloe and Halle Bailey are championing nascent filmmakers via the Johnson & Johnson-owned brand’s First Frame Program, according to a report published by Variety.

THE DETAILS Produced in partnership with Ghetto Film School, the Neutrogena Studios initiative released two short films last week, If My Voice Rang Louder Than My Skin and En Avant. The R&B duo helped curate the program and mentor the writer / directors.

THE WHY? Halle told Variety, “It’s really important for young black women to feel like they have a platform to express their creative ideas, their voices and their opinions about their experience living in their skin. So we were really honored to be a part of this.”