Christie Brinkley and Xcel Brands announce Joint Venture
Xcel Brands has announced that it has formed a joint venture with actor and entrepreneur, Christie Brinkley to develop a lifestyle and apparel brand, named Twrhll.
Varsity Spirit to debut beauty line
Cheerleading apparel brand, Varsity Spirit is set to unveil its first foray into the world of beauty with the launch of a line of products inspired by, and designed for spirit athletes in partnership with Batallure Beauty.
Kao USA unveils eczema care brand, Re/cover
Kao USA is hoping to revolutionise the way eczema is treated with a new skin care brand aimed at providing relief for sufferers of this common skin condition while also addressing the pain points associated with existing treatments on the market.
Goop debuts affordable beauty line
Goop has announced the launch of a new, affordable line of beauty and wellness products that will be sold via Target and Amazon.
Emi Jay Introduces Angelstick Styling Balm
Emi Jay, the US based hair accessory brand is entering the hair care market with its first styling product, Angelstick.
Fenty Beauty to Launch at Ulta Beauty at Target
Fenty Beauty is set to launch at Ulta Beauty within Target stores on October 1, 2023, offering a selected range of products from Rihanna’s beauty brand.
Elf Beauty to restock as Jennifer Coolidge collab sells out
Elf Beauty has announced a restock after a limited edition collab with White Lotus star Jennifer Coolidge sold out in hours. The Dirty Pillows Lip Kit made its debut on the Elf US site on Wednesday but was sold out a day later.
Rhode’s Colorful Leap into Europe
Hailey Bieber’s beauty brand, Rhode, is set to expand into a new arena: colour cosmetics.
Goop’s Groundbreaking Fusion: The Colorblur Glow Balm
Goop, the renowned lifestyle brand, has ventured into cosmetics by launching its innovative Colorblur Glow Balm.
Skylar Expands Portfolio with Sustainable Hair & Body Mists
Skylar, has announced its expansion into a new category with the launch of Hair & Body Mists.
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