THE WHAT? Shiseido has announced that it has signed a definitive agreement to acquire Dr Dennis Gross Skincare. Financial terms of the deal were not disclosed. The impact on Shiseido’s financial results in 2024 will be revealed at a later date.
THE DETAILS The brand will join Shiseido’s prestige portfolio, sitting alongside Shiseido and Cle de Peau and help the J-beauty giant to capture opportunities in the rapidly growing doctor led skin care market.
THE WHY? Shiseido revealed that the addition would be highly complementary to its existing portfolio, helping to drive growth and profitability in a critical market in the Americas business as well as creating synergistic effects with the J-beauty giant’s strengths.